Audi of America Selects DealerSocket as Preferred CRM Provider

OEM win enables Audi dealers in the US and Canada to be eligible for special pricing and incentives for DealerSocket’s automotive CRM solution

San Clemente, CA – April 8, 2009 – Leading automotive CRM provider DealerSocket announced today it has been selected by Audi of America as the only preferred and recommended provider of CRM services to Audi retail dealerships in the United States and Canada.

“Many dealers are discussing with Audi ways to increase efficiencies and reduce expenses. One of the opportunities is certainly to increase the efficiency of the sales and service departments through the implementation of a CRM solution,” said Reinhard Fischer, Director Network Management for Audi of America. “Audi of America has analyzed the available CRM solutions in the market against criteria that have been developed together with a group of dealers. The clear winner of this analysis is DealerSocket. The DealerSocket CRM solution has a clear focus on increasing dealer profitability by increasing efficiency and reducing customer acquisition costs. Many Audi dealers are already working with this system and we talked to all of them and received glowing endorsements.”

A preferred pricing structure has been negotiated in conjunction with additional incentives available for dealers who choose to take advantage of this program by April 30, 2009. Audi dealers should contact DealerSocket for more information. 

 “We are honored to be selected by Audi – they “get” CRM and have a wonderful plan to implement process through their Q-Power program and to use DealerSocket as the enabling technology to truly help the dealer,” said Jonathan Ord, DealerSocket Co-Founder and CEO.  “Audi has continued to be successful in a tough economic environment. By choosing DealerSocket, Audi will better enable their dealers to increase market share and revenues while at the same time decreasing costly advertising expenses. Dealers today are looking to spend less and become more efficient. DealerSocket delivers the critical pieces – timely, relevant and measurable customer communications across all dealership departments. At the OEM level, DealerSocket provides much needed aggregate reporting, allowing the manufacturer to get insights that will allow them to help the dealers like never before.”

About DealerSocket
With the power to manage sales, service, CSI and marketing, DealerSocket's Customer Relationship Management solution is a single tool enabling all automotive dealership departments to achieve optimum results. DealerSocket provides auto dealers with the most comprehensive CRM solution available today, allowing dealers to save critical time and money, while also increasing sales staff effectiveness.  More than 50,000 users at nearly 1000 auto dealerships throughout the U.S., Canada, U.K. and Australia now leverage DealerSocket's CRM solution to optimize and manage marketing activities, sales processes, customer satisfaction and retention, and service department operations.  Based in San Clemente, California, DealerSocket has won numerous awards and industry recognition, including being named Best Overall Company globally in the 2008 International Business Awards.  DealerSocket is recognized by Deloitte & Touche as one of the fastest growing companies in North America.  More information is available at www.dealersocket.com.

About Audi
Audi of America Inc. and its 270 dealers offer a full line of German-engineered luxury vehicles. The Audi line up is one of the freshest in the industry with 23 models, including 12 models launched during model years 2008 and 2009. Audi is among the most successful luxury automotive brands globally. In selling one million vehicles worldwide in 2008, AUDI AG recorded its 13th consecutive record year for sales growth. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.