Brice Englert, general manager of @utoRevenue, says of the upgrade: “With the all-new, re-designed consumer interface, the expected appointment completion times will improve drastically. This will dramatically increase conversion rates, thereby attracting more repeat users and loyal customers for our dealerships.”
The @utoScheduler program has a proven track record. For one Honda store it increased appointments scheduled online from 10 to 27 percent in two years. A Toyota store on the program for only two months saw its percentage of appointments increase by 24 percent.
@utoScheduler is the only scheduling system in the industry that is fully-integrated through multiple channels. Not only does it reside as a core feature of dealers’ Web sites, but it is also present through every communication, whether through e-mail, voice, or direct mail, to drive traffic to the “Schedule Appointment” page of the dealer’s Web site. This constant branding results in faster adoption by consumers of the online appointment scheduling system and adds critical interactivity to their Web site.
Online appointment scheduling is being rapidly adopted by consumers, and dealers are responding to this demand. @utoRevenue’s long heritage in providing this service to clients has shown that, over time, the percentage of total appointments scheduled online grows steadily. This online scheduling behavior results in an increased pool of loyal customers for dealer service departments.
About @utoRevenue
@utoRevenue® (www.autorevenue.com), a division of Dominion Dealer Solutions, is based in Lee, Massachusetts. As a leading provider of permission-based email marketing solutions for retail auto dealerships, @utoRevenue has evolved to offer a complete line of marketing services including email, email collection, online appointment scheduling, direct mail, voice messaging, and e-newsletters.
About Dominion Dealer Solutions
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software. These businesses serve more than 60 percent of auto dealers nationwide. Learn more at www.DominionDealerSolutions.com. Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit www.DominionEnterprises.com.
08/19/09
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