“We have an excellent working relationship with hundreds of dealers across the United States. The new car lead program will allow APN to offer a new product to existing customers who have come to know and appreciate our great lead quality and dealer service” said Steve Ridenour, CEO of Auto-Pro Network.
As with most auto lead providers, APN’s focus has primarily been on ‘finance leads’. However, in the fall of 2008, with the collapse of the economy and the sharp downturn in the auto business, there was a growing demand for credit scored leads. APN decided to meet this growing demand and became the first to develop and offer the credit scored lead product. Over the past year, as the demand for credit scored leads has grown, a demand for brand specific leads has emerged. APN feels the economy in general and more specifically the retail auto industry are beginning to rebound which presents a great opportunity to bring a new product to the market.
“Our goal has never been to be the ‘biggest’ lead provider, but rather to be the BEST and most innovative lead provider,” continued Ridenour, “The new car leads, which are geo-targeted and scored for those most likely to buy, will be a great asset to any dealership.”
About Auto-Pro Network
Auto-Pro Network is a global leader of online marketing solutions for auto dealers. For the past eleven years APN has taken a groundbreaking approach to providing automobile dealers across the United States with the most relevant and detailed auto leads in the industry. APN’s comprehensive online credit scored auto lead platform provides elite-level online marketing, with the latest cutting edge technology, proving why APN is depended upon by more dealerships than any other lead provider.
For more information about Auto-Pro Network, visit www.apndealers.com or call 866.399.3800.
05/01/10
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