New Application Allows Dealers to Create Listings Directly from their Lots

ATLANTA – Putting the power of Manheim’s marketplace in the palms of dealers’ hands, Manheim has just released myMobileListing. The new mobile app allows dealers to list vehicles in the Manheim marketplace and disclose vehicle condition information directly from their lots using an iPad and/or iPhone. Powered by cDemo, the myMobileListing app also allows dealers to upload up to 24 images and five short videos that stitch into a virtual walk-around to display the vehicle’s condition.

Here’s how it works. When listing a vehicle, the seller inputs the condition information into the application. Once the listing is complete, a Manheim algorithm applies a condition grade to the vehicle based on the information provided by the seller. This grade, ranked on a 0.0 - 5.0 scale, appears on Manheim.com, OVE.com, Mobile Search Results Pages, Vehicle Detail Pages and the Seller Disclosure platform. Creating a Basic Listing in the Manheim marketplace with the myMobileListing app takes approximately five minutes. Creating a Seller Disclosure takes approximately 8 – 12 minutes.

“As our data depicts, more dealers are utilizing their mobile devices to conduct business,” said Joe George, senior vice president of product development. “Benefiting our buyers and sellers, the myMobileListing app lets our sellers conveniently disclose the condition of vehicles and visually capture damages with images and videos. This gives our buyers the transparency they need to purchase with confidence.”

The myMobileListing application is free to download for all dealers and free to use for registered Manheim dealers. The myMobileListing app provides step-by-step instructions to guide sellers through the listing and disclosure process. Additionally, an online workshop on myMobileListing will be hosted by Manheim’s The Wholesale Institute team on Wednesday, Oct. 17 starting at 10 a.m. EST.

To celebrate the release of this mobile application, Manheim is giving away a new iPad to one lucky user of the application that registers between Oct. 1, 2012 – Nov. 2, 2012.

To register for and download the myMobileListing app, please visit www.manheim.com/mymobilelisting.

The myMobleListing app will be available for Androids this fall.

*iPad and iPhone are trademarks of Apple Inc., registered in the U.S. and other countries.

About Manheim (www.manheim.com)
Manheim is the world’s leading provider of vehicle remarketing services. Through its 106 worldwide wholesale operating locations and digital services, Manheim influences every stage of a used vehicle’s life cycle, helping commercial sellers and automobile dealers maximize the full value of their vehicles. Drawing from its auction transaction volume, Manheim Consulting publishes the annual Used Car Market Report, the definitive source of data for the used car industry. Manheim Consulting offers a wide range of services including custom analytics, business optimization and macro economic analysis.

Manheim is the online vehicle remarketing leader, connecting buyers and sellers to the world’s largest, most comprehensive wholesale marketplace through its extensive in-lane and digital offerings. Manheim.com receives nearly 900,000 visits each week.

Additionally, Manheim offers services including reconditioning, certification, inspections, dealer financing, title management and marshaling, among others. Through its wide array of services and technologies, industry publications, customer support and educational offerings, Manheim gives its customers maximum control over how they buy and sell vehicles, helping them to conduct business in the most efficient way possible. Worldwide, the company handles nearly 8 million used vehicles annually, facilitating transactions worth more than $50 billion in value.

Headquartered in Atlanta, Manheim is a subsidiary of Cox Enterprises, a leading communications, media and automotive services company.

About cDemo (http://www.cdemo.com)
cDemo is a Data Utility Platform engineered to facilitate and standardize data collection, management and distribution. Using mobile applications, cloud computing and a proprietary and configurable data collection based architecture, cDemo provides easily customizable solutions for anyone wanting to describe and distribute relevant details and content relating to any asset or process, including automobiles.

10/04/12

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