CUMMING, Ga. — Client Command announced the launch of the Client Command Active Shoppers Network, an enhanced car shopper finder backed by Client Command’s proprietary back-end data. Previously powered by Dataium, the new network has been in development for four years. It was designed to monitor more than 91% of internet-connected devices in the U.S. every month, including more than 1.5 billion computers, phones and tablets.
When combined with offline Client Command proprietary data, the Client Command Active Shoppers Network becomes a dealer’s most powerful source for automotive shopper data, both inside and outside of their dealer management system, according to Greg Geodakyan, the company’s CPO.
“We want to continue to be the industry leader when it comes to identifying active shoppers and feel the best way to do so is to use our own shopper data backed by information from over a billion devices,” Geodakyan said. “With the announcement that Dataium in-market shopper data is no longer available, our clients are the only ones in the market who can say with 100% confidence that they have the most efficient and precise way of reaching in-market shoppers. If it’s not backed by Client Command’s Active Shoppers Network, it’s guessing, at best.”
Originally posted on F&I and Showroom