SCHAUMBURG, Ill. — F&I products and training provider Zurich North America will showcase new direct-marketing and service-lane technology and updates to its training portal at this week’s NADA convention, the company announced.

“We are excited to meet face-to-face with auto dealers at NADA and to share with them the Zurich Advantage, a platform of new offerings developed to increase the bottom lines of auto dealers,” said Vince Santivasi, head of direct markets for Zurich North America. “Zurich is committed to helping our customers succeed and continuously improve their financial results. As part of this commitment, we have focused on developing income generating programs that can impact more than just the F&I office.”

The new solutions include a “robust” direct marketing program to help auto dealers sell vehicle service contracts and other F&I products to car buyers who did not elect to purchase at the time of sale or whose existing vehicle service contracts are approaching expiration. The company also has created Zurich University to house its entire menu of interactive online training modules for auto dealership employees. On the portal, they can find new offerings such as F&I sales training and the online components of “Service Advisor Training with Steve Shaw” as well as existing compliance training modules, all according to the announcement.

“Our customers have asked for multiple training platforms,” Santivasi said. “In response, we are delivering with online opportunities. Our in-person ‘Service Advisor Training with Steve Shaw and our renowned F&I seminars also add value for our automotive dealer customers.”

Visit Zurich at Booth 5259N at NADA Show 2019.

Originally posted on F&I and Showroom

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