Your Daily Operations Magazine
Search Close Menu

Search Results

Results: 19

Close
Expand All
The Antidote to a Down Market May Surprise You

The Antidote to a Down Market May Surprise You

Dealers who invest in AI- and ML-powered digital marketing solutions today will reap the rewards of active-shopper targeting and engagement when the market constricts.

January 18, 2019

3 Reasons to Believe in Leasing in 2019

3 Reasons to Believe in Leasing in 2019

Attractive price points, sustained value of off-lease units, and rising interest rates point toward leasing remaining a viable financing option for dealers and customers this year.

January 12, 2019

Opinion: States Lead the Way in Privacy Law

Opinion: States Lead the Way in Privacy Law

Until a national privacy bill is adopted, auto dealers face a patchwork of standards written in places like California, Colorado, and Vermont — not to mention the European Union.

January 11, 2019

Will the Real Disruptors Please Stand Up?

Will the Real Disruptors Please Stand Up?

Headline-grabbing technology is distracting dealers from the trends that are having a real and immediate impact on the productivity of your sales, F&I, and service departments.

January 8, 2019

Opinion: Mercedes-Benz Does Facilities Right

Opinion: Mercedes-Benz Does Facilities Right

In an industry fraught with dealer-factory tension, Mercedes-Benz launched its Autohaus II initiative in cooperation with and in support of its franchisees.

December 19, 2018

Opinion: Biweekly Payments Fit a Biweekly World

Opinion: Biweekly Payments Fit a Biweekly World

Expert says affordable payments are the key to dealership success as incentives fall, interest rates rise, and the vast majority of Americans continues to budget around a twice-monthly paycheck.

December 18, 2018

Auto Dealer Today - Top Articles of 2018

Auto Dealer Today - Top Articles of 2018

Auto Dealer Today covers a variety of topics throughout the year, from national trends and compliance news to best practices. Here, you’ll find our most popular content of 2018.

December 12, 2018

Opinion: Aftermarket Brakes Are a Rusty Menace
Leverage Your Factory’s Marketing Tools

Leverage Your Factory’s Marketing Tools

Dealers seeking a harmonious online-to-instore experience should start by taking advantage of the advanced digital marketing tools, assets, and services your manufacturers are offering for free.

November 15, 2018

Opinion: GM’s New Warranty May Hurt, Not Help, Dealers
The Federales Are Watching

The Federales Are Watching

There is a palpable sense of relief among dealers at the end of the CFPB era, but the FTC, DOJ, and state attorneys general are actively taking up the once-feared bureau’s cause.

November 13, 2018

Your Martech Stack Is Missing the Mark
You Need a Game Plan for a Flat Market
Empowerment Plus Training Equals Success
Save Our Summer Sale!

Save Our Summer Sale!

Heard has the five-step plan you need to salvage your slow summer sales season before the clock strikes midnight on Labor Day.

August 21, 2018