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Let’s Talk Politics: A 5-Step Survival Guide For Dealerships During The 2020 Election Season
Data Privacy in Automotive: How the CCPA Will Impact the Industry 
Make Your Dealership a ‘Destination Dealership’

Make Your Dealership a ‘Destination Dealership’

Understanding the importance of the in-store experience and how to make the customer feel as if they are part of a larger community or story will help your brand establish itself in the customer’s hearts and minds.

October 19, 2020

Who’s Zoomin’ Who?

Who’s Zoomin’ Who?

Whether businesses interact in person or virtually, they must do so in a safe and secure manner to retain customer trust and comply with applicable law.

October 14, 2020

What’s Your Currency in the New Reality?

What’s Your Currency in the New Reality?

Considering the dealer’s ‘new’ reality with their customers, how can F&I providers and agents help their dealer-clients uniquely solve a significant problem or innovate a new opportunity?

October 14, 2020

The Latest Target-Marketing Resources Can Improve the Effectiveness of Your Holiday Incentives 
The Great Acceleration and What It Means for the Future of Registration and Title
Sell the Experience

Sell the Experience

The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.

October 13, 2020

How Dealers Can Successfully Tap into Election Cycle Digital Advertising
Dealership Service is Preferred Service

Dealership Service is Preferred Service

It’s important now more than ever for dealerships to offer a variety of services to help their customers through these challenging times - particularly when they’re the go-to service provider.

October 12, 2020

The Secret Sauce of Objection Handling

The Secret Sauce of Objection Handling

For objection handling, secret sauce is that special technique, the one thing you can say or do that instantly changes a “no” to a “yes.” This can lead you to the easiest objection to overcome: the one that never happens!

October 6, 2020

How to Leverage Quality Leads to Drive Your Dealership Business Toward Recovery 
Portfolio Launches ‘Game-Changer’ Spiff Program
Drive Satisfaction and Loyalty With Amenities

Drive Satisfaction and Loyalty With Amenities

Improve your CSI scores and delight your customers every time they visit with the fresh Starbucks® coffee they know and love, ordered right from their smart phone.

October 1, 2020

How to Keep Remote Customers Engaged

How to Keep Remote Customers Engaged

Thousands of customers have purchased vehicles from the comfort of their homes. Learn how to keep them engaged when they can’t be in front of you.

September 30, 2020