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dealer websites

Robbery in Progress. Somebody Call the Police!

Ziegler sounds the alarm over factory co-op programs that overpromise and underdeliver, limit dealer choice and vendor competition, and create the risk of a massive theft of valuable — and supposedly private — customer data.

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J.D. Power: Shopping Tools on OEM Websites Improves Customer Satisfaction

A new study from J.D. Power shows that online shopping tools on manufacturer websites significantly improves satisfaction for consumers shopping for a vehicle. The three best-performing sites belong to Land Rover, Jaguar, and Mercedes-Benz.

Dealer.com Becomes Primary Web Platform for Cox Automotive Clients

Cox Automotive announced that the Dealer.com website solution will serve as the primary solution for Cox Automotive customers. Current users of VinSolutions' website product will begin migrating to the Dealer.com platform beginning in early 2016.

Dealertrack, Hyundai Partner on Digital Marketing

Hyundai dealers across the United States will now have the ability to incorporate Dealertrack’s integrated websites, inventory merchandising, digital retailing and advertising tools into their dealership’s digital marketing strategies and operations.

Haystak Selected as Preferred Provider in Lexus Dealer Website Program

As a preferred provider in the Lexus Dealer Website Program, Haystak now offers Lexus’ 233 U.S. dealers a selection of Lexus-compliant website designs and digital marketing services through its HAYSTAK KORE360 platform.

Top 10 Website Fixers

Is your website a nice place to visit? Expert offers a 10-point checklist you can use to supercharge your site and capture more leads.

Telling The Future

The editor bites on a pitch for an article about the future of auto retailing, a topic he's steered clear of given the emotions it tends to stir.

The Diesel-Powered Dealer

Auburn (Wash.) Volkswagen's Matthew Welch is fiercely loyal to his customers, his staff and the VW brand. He's also a tireless advocate of diesel powerplants.

Going Toe-To-Toe With Google

If your business depends upon online search results, any changes to Google’s algorithm can have a profound effect. Web marketing expert offers six steps for responding to an unexpected change.

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Focus on Optimizing Your Website for Better Conversion

Ali Amirrezvani uses the magazine's 100th issue to reflect on the last decade of digital marketing in the automotive retail arena.

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