As vehicle margins continue to compress, dealers need to differentiate themselves beyond vehicle prices and offer consumers a premium experience. An excellent reputation and finding the right vendor to manage it are vital first steps.
An unspoken truth is that sometimes a drastic, calamitic action has to sideswipe a process to speed up the evolutionary process. The calamity known as COVID-19 is acting as an agent of revolutionary change in dealer’s sales processes.
Dealers today have a choice of F&I technologies to sell to Gen Z buyers. Use yours to educate this audience about what your products do and how they will benefit from their purchase.
Equity mining remains one of the most reliable sources of appointments and sales. Expert lists the four key areas you need to focus on to improve your closing ratio in 2020.
Are you ready to take digital marketing to the next level? Try expanding your reach, identifying shoppers before they identify themselves, and engaging them earlier in the journey.
New company launches online Vehicle Service Contract provider.
In the J.D. Power 2020 Manufacturer Website Evaluation StudySM—Winter, Land Rover and Mitubishi ranked highest in respective segments.
Kichler will lead the transformation of Manheim’s logistics as the company accelerates its transition to digital.
Manheim announced the integration of the Ready Logistics vehicle transportation ordering platform with the auction provider’s flagship mobile app.
A new partnership between Dealertrack Registration and Title Solutions and CDK Global Drive DMS promises new data sharing capabilities driving a ‘seamless’ funding process.