Rob Mirra has been promoted to vice president of new business acquisition for EasyCare, where he will lead the search for new partnerships with dealers and vendors.
Four of the industry’s top F&I trainers will be swimming the aisles during F&I Think Tank’s Shark Tank, a stump the pro-like session that will allow attendees to get answers to their most troublesome customer objections, deal situations and departmental issues.
Premier Chevrolet Buick GMC was selected to be the first dealership in West Virginia able to certify its pre-owned vehicles with the exclusive Motor Trend Certified designation. The dealership began selling Motor Trend Certified vehicles in May.
The dealer was selected to be the only dealership in Lexington, Ky., able to certify its pre-owned vehicles with the exclusive Motor Trend Certified designation.
The F&I product provider named Sally Freeman vice president of agency experience. She joins the company in the midst of an ongoing campaign to add more agents to its roster.
The National Association of Business Resources named EasyCare to its ‘Best and Brightest Companies to Work For” list, which the association put together in partnership with an independent research firm.
Frey joins the F&I product provider from Allstate Dealer Services, where he served as COO. He will now serve as EasyCare’s executive vice president of new agency relations and acquisitions.
The 28-year industry veteran will spearhead the development and execution of new financing, sales, and service training programs, as well as refine the company’s overall training strategy for internal employees, agents and dealers.
EasyCare has appointed Pete Lee as vice president of product development and business performance. His focus will be on expanding the company’s line of F&I benefits and helping dealers improve process and profitability, the company stated.
EasyCare has appointed Steven Spivey as director of new business development. The former CNA executive will look to expand the F&I product provider's partnership opportunities with independent agencies.
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