Dealers United is an innovative leader in the auto ad tech industry with the knowledge, connections, and expertise to drive success for its clients.
Kelley Blue Book has integrated with Digital Air Strike’s Response Path intelligent messaging platform to deliver consumer-facing trade-in valuations.
Only 16% of the 1,500 dealerships mystery-shopped by Digital Air Strike responded to internet leads within 15 minutes and 18% didn’t respond at all. Those are just some of the findings in the social media firm’s first Mystery Shop Study.
Digital marketing expert offers step-by-step instructions for creating and sending a Facebook ad for your store.
Facebook’s new ad categories give dealers the opportunity to create multiple campaigns to target increasingly down-funnel car buyers.
Gubagoo has announced that its dealer solutions are now fully integrated with Facebook Messenger, allowing Facebook users to chat with dealerships just like they would with friends.
Use the 1-2-3 method for managing engagement on Facebook and the Rule of 5 to keep from becoming overbearing.
Instagram advertising can now be deployed by companies across 30 countries, with worldwide availability expected by the end of the month, the social media site announced.
The Federal Trade Commission released updated guidance regarding endorsements and testimonials. It addresses topics such as Twitter endorsements, Facebook 'Likes' and YouTube videos.
According to the J.D. Power’s 2014 Social Media Benchmark Study, customers are more likely to repurchase from the same brand if their social media and marketing experiences with that brand are positive.
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