Tight Inventories Cause Brand Loyalty to Dip

Short supplies of new vehicles drove a dip in consumer loyalty of over 3 percentage points, according to Experian.
Short supplies of new vehicles drove a dip in consumer loyalty of over 3 percentage points, according to Experian.
Edmunds predicts 15.2 million new cars sales in 2022, a 1.2% increase from its 2021 vehicle sales estimate.
Ford Motor Co. CEO Jim Farley says he hopes to overtake Tesla in U.S. electric-vehicle sales, but first he hopes to overtake GM.
Ford Motor Co. partners with chip maker GlobalFoundries to address the auto industry’s semiconductor supply shortfalls.
Ford CEO Jim Farley wants to maintain the company’s build-to-order strategy after the chip shortage ends. Will consumers adapt?
Since Farley took control of the automaker last October, Ford’s stock has roughly tripled.
Cox Automotive and LMC report new-vehicle inventories shrank to just over 915,000 in September and predict further shrinkage as production issues and supply shortages linger.
Manufacturers are entering commitments to produce more automotive-grade chips for automotive manufacturers that have idled production amid the shortage.
How fast automakers move vehicles from factory floors to showrooms will shape the sales story the rest of the year.
Today’s news pushed Ford shares up 6%. Ford stock prices have doubled since CEO Jim Farley took the helm in October 2020.
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