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Internet Leads

Study: Dealerships Missing Out With Facebook Messenger, After-Hour Leads

Only 16% of the 1,500 dealerships mystery-shopped by Digital Air Strike responded to internet leads within 15 minutes and 18% didn’t respond at all. Those are just some of the findings in the social media firm’s first Mystery Shop Study.

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CDK Global, CarGurus Partner on New Marketing Solutions

Through the collaboration, dealers using CDK websites will gain exposure for their inventory as well as high-quality leads from CarGurus.com. CDK will also leverage the online automotive marketplace’s anonymized, aggregated data in its suite of automotive digital marketing solutions.

Eric Brown Named President of LotLinx

The executive, who founded research firm Dataium in 2009 before joining LotLinx in September, also assumes the title of chief product officer.

Top 5 Ways to Sell More Used Cars Online

Take advantage of every opportunity the internet offers to move used units more quickly for more money.

Changing Dynamics and Best Practices

An eBay exec shares two key pointers for dealers who are new to digital automotive marketplaces.

Flick Fusion, Automark Solutions Announce Integration

Flick Fusion Video Marketing today announced the integration of its Timeline Marketing tool with the suite of website conversion tools developed by marketing software provider Automark Solutions.

Viral Marketing Company Starts 2016 With Big Expansion

Viral marketing firm Vboost opened 2016 by moving into its new offices in Santa Ana, Calif. The move follows the addition of several new features to its viral marketing program for auto dealers.

You Can’t Close a Click

It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.

AutoAlert Releases French Version of Its Sales Opportunity Software

AutoAlert has released a French version of its sales opportunity software for dealers operating in French-speaking Quebec, Canada.

Ford Syndicating Dealer Inventory to CarGurus.com

Ford is now syndicating its dealers’ new-vehicle inventory to CarGurus.com, a vehicle-shopping site that has drawn criticism for the way it rates dealers and their deals.