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Jim Ziegler

Ziegler to Deliver Profit Masters Seminar at Industry Summit 2015

The Alpha Dawg will return to Industry Summit to deliver his two-day training seminar, which will cover topics related to sales, F&I, BDC and Internet department management. The training seminar is included with the purchase of a full conference pass.

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ADTV: The Car Business According to Bob Dylan

What do the decades-old lyrics penned by a legendary singer-songwriter have to do with the current state of the automotive industry? Well, the times really are a-changin', and the Alpha Dawg is here to tell you how unscrupulous vendors, half-baked product launches and negative ad campaigns are conspiring to threaten your business. Watch the video, then click here to read Ziegler's 'On the Point' column.

NADA in New Orleans: Let the Good Times Roll ... Again

The Alpha Dawg is ready to laissez les bon temps rouler as the NADA convention returns to New Orleans and welcomes an industry on the rise. Whether the vendors will welcome his presence is another matter.

Helter Skelter: An Industry on the Brink of Revolution

The Alpha Dawg returns to warn dealers that the industry is on the brink of a revolution, and he says OEMs, vendors and search engines are not on their side.

Locked Out: Dealers Shunning Businesses

Car dealers tend to stick together when it comes to opposing any new business that poses a threat to the industry’s core foundation. But an FTC investigation has auto retailers questioning what the limits are when it comes to standing their ground.

Beware the Future

While it’s unwise to get stuck in a bygone era, ‘Da Man’ reminds us all that exciting predictions for the future don’t always pan out.