Boutique Showroom Studios to Help Porsche Attract New Buyers
Porsche hopes to attract the next generation of car buyers by enlisting U.S. dealers in rolling out a boutique retail concept, called Studios.
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Porsche hopes to attract the next generation of car buyers by enlisting U.S. dealers in rolling out a boutique retail concept, called Studios.
The magazine’s resident boutique dealer breaks down the benefits and challenges of operating a nontraditional lot.
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