Digital marketing expert defines the important role of online reviews and customer surveys in the social media mix.
A lawsuit against a Georgia dealership claims a disagreement over a trade-in led to a misguided attempt at blackmail.
Digital marketing firm Digital Air Strike has released its sixth annual “Automotive Social Media Trends” study, which includes statistics relating to the importance of online reviews and social media engagement among car buyers and service customers.
The publisher seeks expert advice for making social marketing work for dealers.
Social marketing experts from dealerships around the country share advice for starting a meaningful dialogue with your community, generating organic, in-market leads, and calculating your return on investment.
The National Automobile Dealers Association (NADA) has hired Abram Olmstead as its digital media director. He will oversee the NADA's communications efforts across all digital platforms.
Edmunds has launched Edmunds Ad Solutions, a mobile-optimized ad tool designed to help dealers target in-market car shoppers on Facebook and Instagram using the firm's first-party shopping data.
Digital marketing expert offers six surefire ways to boost leads from the videos you post online.
The F&I product provider is competing against the ALS Ice Bucket Challenge and the United Nations’ +SocialGood campaigns in the ‘Online Community’ category of the Digital PR Awards.
Phil Penton, former partner and president at SOCIALDEALER, will lead SureCritic’s business development activities and strategic alliances.
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