Kimberly Long
Assistant Editor
ADT Magazine
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In less than two years, New River Auto Mall has gone from not having a business development center to having a BDC that works over 1,300 leads each month and is responsible for between 30 and 50 percent of total dealership sales each month.
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Many business owners don’t link the idea of environmentalism with cost-efficiency; instead they consider going green an expense, seldom looking at long-term savings. Capitol Auto Group is changing those ideas.
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Towards the end of 2008, Morrie’s Automotive Group began managing its eight-store used vehicle inventory with a more centralized approach and implemented standardized processes. The group realized a 50 percent growth in used vehicle sales volume in 2010 over 2009, and further growth in 2011.
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From beach parties and singing contests to celebrities and exotic animals, anything goes when it comes to event marketing. Here's a look at three dealers who not only achieved good results with their events but also had a lot of fun in the process.
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At Charlotte Honda VW in Port Charlotte, Fla., the dealership received a complete overhaul and a new marketing strategy, and it has since tripled sales.
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Over the course of about seven years, Grappone Automotive’s business development center has evolved into a centralized operation that is responsible for 50 percent of the dealership’s monthly sales.
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Three dealers discuss the causes they hold close to their hearts. While it’s not unusual for dealers to donate to good causes, these three men are giving much more than money, and their efforts are impacting the lives of others in very real and very positive ways.
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Lee Auto Malls, the largest volume dealer in the state of Maine, includes two buy here pay here operations. John Isaacson, CEO of Lee Auto Malls, explains the day-to-day operations of the two operations, which average 375 to 400 sales per month.
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The F&I office has a lot of responsibilities for one department – selling products, ensuring compliance, maintaining good relationships with finance sources and more. Several finance professionals reveal their tried-and-true methods of getting the job done.
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Is it best for finance managers to interview customers before they get to the F&I office? Three dealership finance professionals offer their opinions.
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