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Whitepapers

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A Dealer’s Guide to CRM Spring Cleaning

A Dealer’s Guide to CRM Spring Cleaning

A recent study by Experian showed that 28% of current customer or prospect data is suspected to be inaccurate in some way. And inaccurate data can lead to gaps in your sales processes and lost deals. This e-book will help you discover what steps you can take to establish and maintain CRM best practices and processes.

Preparing for Post-COVID Success

Preparing for Post-COVID Success

As the world is poised to reopen this whitepaper explains how dealerships can strengthen their position by using particular technologies and streamlining operations. And, offers up solutions already being successfully used by dealers already - as well as some new tricks to implement to keep employees and customers safe while also eliminating unnecessary costs and mundane time sucks.

Google My Business 101

Google My Business 101

This guide outlines everything you need to know about Google My Business — how you can harness its unparalleled strength to generate more website traffic, bolster your reputation, and kick off a new day of explosive growth for your business.

SMS Marketing 101

SMS Marketing 101

Learn how SMS marketing starts conversations and closes deals. 1. 8 ways to maximize your opt-in list 2. 20+ key insights into SMS marketing 3. 14 tips to market like a human

When Considering Reconditioning Software for Your Auto Dealership

When Considering Reconditioning Software for Your Auto Dealership

Dealers install reconditioning software for a variety of reasons. What's yours?

Top News of 2019

Top News of 2019

For dealers, F&I professionals, agents, and P&A executives, 2019 was a year to remember. Get caught up on 12 months’ worth of industry news with this review of our most-read stories, starting with a Carvana-size shakeup and continuing with big deals, big lawsuits, and big gains for the F&I segment.

Auto Dealer Today - Top Articles of 2018

Auto Dealer Today - Top Articles of 2018

Auto Dealer Today covers a variety of topics throughout the year, from national trends and compliance news to best practices. Here, you’ll find our most popular content of 2018.