Alpha Warranty Introduces Summit Protection Ancillary Product Line
The new line was created internally based on agent and dealer demand, officials said. It includes ElevateCare, a five-in-one product bundle, and standalone tire-and-wheel protection and key/remote replacement.
SALT LAKE CITY — F&I product provider Alpha Warranty Services released a new ancillary offering, Summit Protection. It includes the ElevateCare five-in-one bundle, and standalone tire-and-wheel protection and key/remote replacement.
ElevateCare is a 5-in-1 bundle product that includes Tire and Wheel, Key/Remote Replacement, Paintless Dent Repair, Windshield Protection, and Roadside Assistance. In addition, ElevateCare also provides two options for tire and wheel: cosmetic and curb for alloy and cosmetic and curb for chrome.
“Unlike many industry offerings, Alpha Warranty Services has not private labeled Summit Protection, but created this product internally based on agent and dealer demand,” the F&I product provider stated in its press release, adding, “Alpha Warranty is built on innovation and bringing the right tools to the dealerships and agents who partner with them.”
The standalone tire-and-wheel protection is the same coverage offered in the ElevateCare bundle, both products offering six vehicle classes, including coverage for exotic vehicles.
The standalone key/remote replacement offering provides a replacement key or remote, including aftermarket, to customers that have damaged, lost or had their keys stolen.
Along with the release of Summit Protection, Alpha Warranty Services has also updated the Zoom sales portal to be an all-in-one platform for VSC, GAP and ancillary products.
For more, visit www.AlphaWarranty.com.
Originally posted on F&I and Showroom
More Dealer Ops

Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
Read More →
How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
Read More →
Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
Read More →
Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
Read More →
Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
