auto dealer in black and red logo
MenuMENU
SearchSEARCH

Auto Loan Lead Provider Launches Full-Service BDC for Auto Dealers

BlueSky Marketing Group, Inc. announced the launch of its full-service business development center (BDC) to help automotive dealers deliver more vehicles with greater efficiency.

by Staff
May 20, 2008
2 min to read


BlueSky Marketing Group, Inc. announced the launch of its full-service business development center (BDC) to help automotive dealers deliver more vehicles with greater efficiency.

San Ramon, CA – BlueSky Marketing Group, Inc., a nationally recognized leader in automotive direct marketing and lead generation for auto dealers announced today the launch of its full-service BDC division.

BlueSky’s Pure BDC™ provides automobile dealers with a complete, outsourced BDC solution that generates additional vehicle sales by optimizing every type of lead a dealership receives. Pure BDC manages the complete sales process from origination to sale by handling customer follow-up, appointment scheduling and rescheduling, appointment confirmations and sales conversions. This includes auto finance leads, new car leads, used car leads, direct mail promotions and unsold showroom traffic. Dealers are provided with their own highly-skilled, personal BDC manager and a team of agents to manage customer communications each and every day from point of contact to close.

“Automotive dealers can now receive the benefits of a full-service BDC without the setup and ongoing expense of housing an internal center,” says Brian Hall, President of blueSky Marketing.  “Our BDC services are designed to accommodate the specific needs of auto dealers. The combination of our technology, industry specialization and unique pricing structure allows dealers to migrate a piece of their business from a fixed to a variable expense with higher performance levels and lower acquisition costs”.

BlueSky’s Pure BDC™ has eight U.S. business center locations with over one thousand seats that provide automotive dealers a results driven, outsourced BDC solution at a fraction of the cost of operating one internally.

About blueSky Marketing Group, Inc.
BlueSky, a national automotive direct marketing and lead generation company, provides auto dealers with customer acquisition and sales conversion tools designed to effectively penetrate the non-prime auto finance market. BlueSky’s suite of award-winning auto lead solutions produces incremental, non-prime vehicle sales with little modification to dealers’ infrastructure or processes.

BlueSky's award-winning programs offer a complete solution for automotive dealers:
Real Leads™ – special finance Internet leads
True Mail™ – pre-screened direct mail with live call-center
Pure BDC™ – exclusive, performance based business development solution
Smart Dealer – web-based lead manager with DealerTrack® integration
Preferred Dealer®– approved, brand-specific car buyers

BlueSky Companies, Inc. is the parent company for blueSky Marketing Group, Inc., and blueSky Financial Services, Inc., a nationally licensed sales finance company. BlueSky’s corporate offices are located in the East Bay of San Francisco in San Ramon, California.

More Dealer Ops

hands making protective frame over red car, Risk Reality Check, Be Proactive, Auto Dealer Today logo
DigitalApril 1, 2026

Managing Risk Effectively Through Changing Times

The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.

Read More →
Car key, stacks of coins, and a paper car cutout with AutoPayPlus logo, representing auto financing, loan terms, and vehicle affordability trends.
Dealer Opsby StaffMarch 31, 2026

Survey Reveals What Won't Fix What's Breaking Car Sales

AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.

Read More →
Headshots of two male executives
Dealer Opsby StaffMarch 24, 2026

IA American Appoints Two Execs

Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.

Read More →
Ad Loading...
Dealer Opsby StaffSeptember 8, 2025

Cox Automotive Acquires Inspection Firm

Full ownership of Alliance Inspection Management, or AiM, meant to unlock growth for Manheim inspection capabilities

Read More →
Dealer Opsby StaffAugust 26, 2025

Assurant Expands Partnership With Holman

Extended collaboration delivers training, products and performance development to 30 newly acquired Holman dealerships

Read More →
Dealer Opsby Hannah MitchellAugust 26, 2025

Franchises, Throughput Down in First Half

A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.

Read More →
Ad Loading...
SalesAugust 25, 2025

How to Build a High-Performance Sales and F&I Team

Performance and profits start with people chosen and led the right way.

Read More →
Dealer Opsby Hannah MitchellAugust 19, 2025

Buy-Sells Up in Q2

Kerrigan metrics show there’s plenty of demand, though many sellers are waiting to pull the trigger.

Read More →
Graphic for July 15, 2025 webinar “Driving Directions to Your Secure Auto Destination,” listing vehicle theft, vandalism, insurance losses, and other security risks with a laptop meeting image.
Dealer Opsby StaffAugust 14, 2025

Webinar Gives Driving Directions for Vehicle Security

Free on-demand session shares solutions for securing vehicle storage and parking facilities.

Read More →
Ad Loading...
Dealer Opsby Hannah MitchellAugust 7, 2025

Own Your Missteps

We all mess up from time to time, but it’s how we address the mistakes that really matters.

Read More →