LAS VEGAS, NV – Auto Dealer Monthly is pleased to announce the addition of Bryan Anderson as a speaker at the upcoming 2012 CRM Convention, part of the 2012 Industry Summit sponsored by Auto Dealer Monthly and F&I and Showroom.

Bryan Anderson made his mark in the automotive world in 1988 when he established Autobase, Inc. He is currently the general product manager at Dominion Dealer Solutions, and his outstanding leadership has helped create successful lead management software for dealerships all over the country. His leadership goes far beyond just the software; he makes it his goal to help set up a total solution for CRM in dealerships. Mr. Anderson will be shedding light on “10 Things You Need to Know Before Choosing a CRM.” He will explain the tools you need in order to choose a CRM that is going to work best for your dealership, and will walk you through the types of questions you want to ask when picking out your CRM. This is definitely a topic that will be informative for all dealerships and will leave you feeling confident about deciding on a CRM. You do not want to miss out on this presentation!

The 2012 CRM Convention is the industry’s first and only show dedicated solely to customer relationship management and will take place September 10 & 11, 2012, at the Paris Las Vegas Hotel and Convention Center in Las Vegas, Nevada, as part of the Industry Summit which runs from September 10 through September 12, 2012. The convention—designed for dealer principals, general managers, BDC directors, CRM directors and service managers—will offer educational sessions and panel discussions covering the best CRM practices in the industry. Attendees will learn how to measure CRM effectiveness, how to get the most out of your BDC with data from your CRM, who should be responsible for your CRM efforts and much more. It’s not about which CRM system you use; it’s about getting the most from your CRM system.

For more information, call 888-882-7772 or visit www.crmconvention.com.

About Auto Dealer Monthly, LLC
Auto Dealer Monthly is the day-to-day resource for automotive dealerships of all sizes. It is known for offering business solutions to dealers by providing information necessary to make wise decisions regarding products, services or process changes in daily operations. Auto Dealer Monthly is also the publisher of Auto Dealer Monthly magazine and creator of SpecialFinanceInsider.com and AutoDealerPeople.com.

07/19/12