Customer Relationship Management Tool
Diamond status has been impossible for any provider to cling to for more than a single year in this category. Consistent performance has been elusive for most, perhaps reflecting dealers’ ongoing search for ...
Customer Relationship Management Tool
Diamond status has been impossible for any provider to cling to for more than a single year in this category. Consistent performance has been elusive for most, perhaps reflecting dealers’ ongoing search for a CRM silver bullet—a tool that perfectly fits their needs. Only one of last year’s winners—AutoRevenue—made the cut this year. There is plenty of opportunity for providers in this category judging by the wide gap between the above-average performers and the rest of the pack.
After an above-average finish but no award in 2006, The Higher Gear Group not only made its first-ever appearance in this category’s top three but arrived in style, landing the Diamond Award.
Complementing a win in the Direct Mail category, AutoRevenue took the Platinum Award—further evidence of dealers’ efforts to increase fixed ops profit to prop up the sagging bottom lines that have resulted from the drop in car sales. DealerSocket received its first win this year, taking the Gold Award. ADP and Reynolds & Reynolds also had above-average ratings, taking fourth and fifth places, respectively.
Company | Award | Score |
The Higher Gear Group | Diamond | 120.5 |
AutoRevenue | Platinum | 118.5 |
DealerSocket | Gold | 116.7 |
ADP | 100.3 | |
Reynold & Reynold | 97.8 | |
Group Average | 95.0 |
Vol. 6, Issue 4
More Dealer Ops
Dealership Profits Decline
While new and used retail sales stagnated, dealerships have been particularly supported by fixed operations and finance-and-insurance profits, according to a new report.
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Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
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How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
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Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
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Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
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Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
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Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
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Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
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Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
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Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
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