Lake Success, N.Y. — Dealertrack Technologies Inc. announced the election of Joe Payne to its board of directors. With his addition, the size of the company’s Board of Directors increases to nine members.

“Joe Payne brings a wealth of experience to our board, and we expect him to be a valuable asset to our team as we deliver the marketing leading suite of integrated technologies capable of transforming automotive retailing,” said Mark O’Neil, chairman, president and CEO of Dealertrack Technologies. “We look forward to leveraging Joe’s expertise in running, managing and leading several successful software companies over the years.”

Payne formerly served as chairman and CEO of Eloqua. He led Eloqua through a successful IPO and eventually sold the company to Oracle. Eloqua is now a wholly-owned subsidiary of Oracle and a provider of cloud-based marketing applications. He also previously served as president and COO of iDefense, a VeriSign company providing cyber intelligence, from 2005 to 2006.

From 2002 to 2004, Payne was president and CEO of e-Security Inc., a provider of security software. He also served in senior executive roles at eGrail Inc., MicroStrategy Inc., InteliData Technologies and Royal Crown Company Inc. He also previously served on the boards of directors of Eloqua Inc., e-Security Inc., eGrail Inc. and Ecutel Inc.