Gubagoo Adds Credit Check Capability to Live Chat
Gubagoo’s new Credit Pre-Qualification feature is designed to provide dealers with rich data they can use to prequalify customers during an online chat session.
BOCA RATON, Fla. — Dealer communications solutions provider Gubagoo Inc. announced a new Credit Pre-Qualification feature designed to check against consumer credit information stored at the leading national credit bureaus: Equifax, Experian and TransUnion.
Consumers who visit a Gubagoo-powered dealership website using their desktop or mobile device can access and submit a credit prequalification form while in a live chat. The dealer will receive rich data relating to the consumer’s credit score and outstanding vehicle loans, and can tailor their sales response to suit the consumer’s automotive needs and budget and also prioritize lead follow up, said Brad Title, CEO of Gubagoo.
“Car buyers will now find it easier to pre-qualify for a car loan while shopping online for their next vehicle,” Title said. “It is a win-win for both car buyers and dealers in terms of convenience and time saved. We expect that car dealers who use our solution will see a dramatic increase in the number of qualified leads they receive.”
Originally posted on F&I and Showroom
More Dealer Ops
Dealership Profits Decline
While new and used retail sales stagnated, dealerships have been particularly supported by fixed operations and finance-and-insurance profits, according to a new report.
Read More →
Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
Read More →
How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
Read More →
Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
Read More →
Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
Read More →
Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →