DAVENPORT, Iowa – ProMax Unlimited continues growth and is on track to have over 2000 dealers using their market leading solutions by the end of the year. ProMax for the past 18 years has been recognized as the industry’s top subprime software provider and attributes its growth to the expansion of the product to be a full front end desking tool with lead and website integration.

ProMax Unlimited is a complete CRM, Desking, ILM, Inventory Management and marketing solution. With the addition of ProMax Profit Solutions the company has been able to provide their clients with unparrelled success and this has fueled their growth.

ProMax Unlimited is a fully integrated web-based software program that manages every aspect of your company’s operation. The new unlimited version is more powerful than any other program in the industry today, utilizing an exclusive manager’s dashboard, internet dashboard and service module.

“We are the first software company capable of extracting data from the credit application and credit bureau, run it against all dealers’ lenders and inventory to show the most profitable combinations based on bank guidelines or call backs,” said Shane Born, ProMax Unlimited Chief Operating Officer.

ProMax Unlimited performs the functions of lease, special finance; prospect and customer follow up and inventory management software, all in one program. It can be accessed from any computer and is easy to use!

“I am proud to say ProMax is one of only 3 companies with the ability to re-sell all three credit bureaus; Transunion, Equifax, Experian. In 2012 we saw a company high retention ratio of 80% and we have currently renewed 80% for 2013,” said Born.

ProMax Unlimited is a complete front end tool offering several modules to be set up throughout your dealership. Various modules are designed to specifically help individuals in different dealership departments. Managers can access reports, salesperson can view available inventory and BDC managers can track incoming calls, leads and designate who those leads will go to.

“We are currently closing in on 2000 dealership customers and experiencing record breaking revenue numbers. We have the industry’s most comprehensive compliance solution, with fail-safe capabilities to mail Adverse Action and RBP Exception notices on behalf of the dealer,” said Born