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Vboost users will now have access to new music to use in their "customericals," instant photo/video consent from customers and the ability to text "customericals" directly to customers' phones.
Read More →Digital marketing is attracting increasing numbers of bright young minds to the automotive industry.
Read More →Starting Dec. 15, Chip Perry, who helped build Autotrader from a one-person startup to a $1.5 billion online marketplace, will take on the task of restoring TrueCar’s relations with dealers after a tumultuous summer.
Read More →The firm helping finance sources like Toyota Financial Services and Ally connect with car buyers online has expanded into two major markets. Officials say the expansion will aid the firm’s efforts to further penetrate the financial services industry.
Read More →Cox Automotive announced that the Dealer.com website solution will serve as the primary solution for Cox Automotive customers. Current users of VinSolutions' website product will begin migrating to the Dealer.com platform beginning in early 2016.
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It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.
Read More →The acquisition brings together one of the nation’s largest broadcasters and one of the industry's leading digital advertising platforms. Officials said the combination of both companies could revolutionize the way TV and digital advertising work together.
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Bringing more than 20 years of experience in the image licensing business, Stallings will oversee all stock sales and the business development of interactive media for the company’s izmoStudio, izmoStock and izmotion.
Read More →Dealers are driving the auto industry’s digital advertising push, but manufacturers are still heavily favoring traditional media, according to a new report.
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Relying on email alone will not lead to confirmed appointments or sales.
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