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Articlesby Daryl K. TaborDecember 14, 2012

The Evolution of CRM

CRM technology has transformed the way cars are sold. Author Daryl Tabor looks at how CRM has changed over the years and incorporated emerging tools like social networking and mobile devices.

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Articlesby Amy PeckNovember 20, 2012

Digital Marketing Dos and Don'ts

The one constant with digital marketing is that it changes… constantly. The challenge for car dealerships is keeping up with the ways in which digital marketing can help them discover and engage consumers, and turn

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Articlesby Philip BarrasNovember 2, 2012

Applying a “Back to Basics” Philosophy to Your CRM

Expert Philip Barras of Dominion Dealer Solutions discusses how to ramp up sales through the use of your dealership's database. Phil lays out a list of the best CRM practices to energize your database, from using electronic logging systems to conducting a regularly-scheduled save-a-deal review.

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Articlesby Jennifer Murphy BloodworthAugust 17, 2012

The Many Uses of Mobile Apps

Opportunities abound for dealers to harness the power of the mobile app as a means of connecting with customers and for aiding day-to-day operations. Auto Dealer Monthly takes a look at some of the providers serving the mobile space.

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