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VinSolutions announced new integration between its VinConnect CRM tool and GoMoto’s Digital HUB technology.
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Mastering certain words, phrases, metaphors and similes will add power to your sales process.
Read More →Car buyers believe that dealers make about five times more profit on the sale of a new car than they actually do, according to a new study commissioned by TrueCar.
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Attendees of Edmunds.com’s inaugural Hackomotive event tackled some of the industry’s biggest issues and were offered a glimpse at how the tech community could bring about change.
Read More →How can you give customers a reason to choose your dealership over the other dealerships in the surrounding area? Courtney Cole, co-owner of Hare Chevrolet, looks at three areas where dealers can differentiate themselves from the competition.
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Customer relationship management can be particularly challenging for buy here pay here dealers. Express Auto has tackled this challenge by focusing on building relationships with its customers through mutual trust and respect.
Read More →Advertising and marketing expert Paul Potratz explains how shopping for jeans is like shopping for a car and walks through each step of the process, relating it to how car shoppers come into contact with dealerships online and in person.
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