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NewsJanuary 6, 2015

CNW: Online Ads Motivating More Used Sales Than Print

Used-vehicle sales motivated by online ads outpaced purchases motivated by print newspapers for the first time, CNW reports. The firm also noted that private party sales showed the biggest increase in December.

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NewsSeptember 23, 2014

Haystack, vAuto Partner to Improve Search Marketing Results

Haystak and vAuto are combining vehicle-specific data with targeted advertisements to tailor search engine ads to car buyers who are searching for used cars online.

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NewsApril 29, 2014

Haystak Selected as Preferred Provider in Lexus Dealer Website Program

As a preferred provider in the Lexus Dealer Website Program, Haystak now offers Lexus’ 233 U.S. dealers a selection of Lexus-compliant website designs and digital marketing services through its HAYSTAK KORE360 platform.

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ArticlesAugust 22, 2013

Top 10 Website Fixers

Is your website a nice place to visit? Expert offers a 10-point checklist you can use to supercharge your site and capture more leads.

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ArticlesJune 1, 2013

Going Toe-To-Toe With Google

If your business depends upon online search results, any changes to Google’s algorithm can have a profound effect. Web marketing expert offers six steps for responding to an unexpected change.

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Articlesby Ali AmirrezvaniFebruary 1, 2013

Sales Driver

The magazine's tech expert identifies three keys to driving sales through social media in 2013.

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Articlesby Kimberly LongFebruary 1, 2013

People, Process, Reviews

Harper Auto Square has always lived off of its reputation. So, when it needed to get its good name online, it installed a process for collecting reviews that its sales staffers are motivated to follow.

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Articlesby Paul PotratzJanuary 23, 2013

Facebook Marketing 101

Marketing experts takes a look at Facebook, and provides a primer for brand building on the social media site.

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Articlesby David WarnsDecember 11, 2012

5 Questions Auto Dealers Should Ask Before Buying a Digital Sign

Author David Warns points out some advantages of utilizing digital signs for dealerships and offers a few questions dealers should ask before making such an investment.

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Articlesby Ali AmirrezvaniDecember 5, 2012

Are You Considering F&I in Your Digital Marketing Decisions?

Ali Amirrezvani, president and CEO of DealerOn, discusses changes dealers can make to their digital marketing strategy to include an under-served segment online, F&I.

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