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Articlesby Brian BarfieldSeptember 7, 2012

Check Mate: Selling an Analytical Customer

Author Brian Barfield discusses a few things to keep in mind when trying to sell an analytical customer.

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Articlesby Kimberly LongAugust 22, 2012

Finding the Right Balance in CRM at Germain BMW of Naples

At Germain BMW of Naples, the store’s customer relationship management strategy was built around maintaining the balance between handling leads efficiently and maintaining a personal touch.

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Articlesby Greg GoebelAugust 8, 2012

The Sales Process Starts With a Dial Tone

Phone contact is essential for sales succes in special finance. Greg Goebel outlines a six-step plan for successfully handling SF phone leads.

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Articlesby Maxwell D. SkynardAugust 14, 2006

Rich Media For Bigger Bottom Lines

Maxwell Skynard - Rich media helps you overcome the big trust-objection, but does so in a way that makes them hungry to get behind the wheel... 

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