TD Auto Finance Ranks Highest in National Non-Captive Prime Credit Dealer Satisfaction
TD Auto Finance, a subsidiary of TD Bank received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction Study.

TD Auto Finance, a subsidiary of TD Bank received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction Study.
IMAGE: J.D. Power
CHERRY HILL, N.J. For the second consecutive year, TD Auto Finance, a subsidiary of TD Bank, America’s Most Convenient Bank®, received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction StudySM.
TD Auto Finance achieved an overall score of 953 out of 1,000 in the non-captive national prime credit segment from J.D. Power, 67 points ahead of the segment average. In addition, TD Auto Finance also scored highest in Provider Offering, Funding Process and E-contracting for a second year in a row.
“This incredible achievement is a testament to our commitment to be the financial leader in service, convenience and advice, and we’d like to thank our customers for choosing TD Auto Finance,” said Greg Braca, President and CEO of TD Bank, America's Most Convenient Bank. “Our strong and relentless focus on the customer is the key to our success, and I look forward to continuing to grow the business in the years ahead.”
The 2021 U.S. Dealer Financing Satisfaction Study is based on responses from 2,992 auto dealer financial professionals. The study, which was fielded in May-July 2021, measures auto dealer satisfaction in six segments of lenders: captive luxury–prime1; captive mass market–prime; lease; non-captive national–prime; non-captive regional–prime; and non-captive sub-prime.
“At TD Auto Finance, our goal is to provide innovative products and streamlined processes that resonate with dealers and their customers,” said Ernie Diaz, Executive Vice President and Head of U.S. Consumer Distribution, Wealth and TD Auto Finance. “In this competitive and rapidly changing environment, these findings will empower us to continue not only meeting the needs dealers but exceeding their expectations for first-class customer service.”
Visit jdpower.com/awards for more details about the J.D. Power 2021 U.S. Dealer Financing Satisfaction StudySM.
More Awards

Voting Now Open for 2026 Dealers' Choice Awards
Voting is now open for the 22nd annual Dealers’ Choice Awards, a program designed to recognize auto dealers’ favorite vendors, suppliers, and finance partners.
Read More →
IIHS Adds to Safety Rankings
A midsize Hyundai and a small Toyota have joined the nonprofit's 2026 Top Safety Pick+ award rankings, thanks to improved crash test results and crash-prevention measures.
Read More →
Time Dealer of the Year Named
David Wright of Iowa rises to the top of nearly 50 nominees across the country on his record of business growth and contributions to his dealership’s community.
Read More →

Automakers Take Home Safety Awards
Tweaks to models put them over the top while others miss out due to substandard crash test results
Read More →
Child Seats Easier to Install in Some Cars
Annual testing scored 2025 models on ease across five categories.
Read More →
5 Industry Legends Join F&I Hall of Fame
The second annual induction recognized luminaries who helped advance F&I training, production, compliance, agency-building and product development.
Read More →
Kia Honored for Auto Designs
Five awards recognize concept vehicles, including ‘transformer’-type model.
Read More →
Winners of 2025 Dealers’ Choice Awards Announced
Now in its 21st year, the program was designed to recognize the industry’s best vendors, suppliers, and finance partners by asking dealers and dealership personnel to complete a 32-category online survey.
Read More →
2025 Dealers' Choice Awards Voting Closed
The 2025 online survey will remain open until 11:59 PM on Monday, May 19.
Read More →