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Jennifer Murphy - Dealerships across the country are jumping on the Customer Relationship Management (CRM) bandwagon. Are you on it? If not, you are likely in the CRM minority because CRM is gaining momentum across the country. According to a J.D. Power and Associates study, 86 percent of customers that purchased a new car were ...
Read More →Greg Goebel - Selling opportunities have always been too precious to squander, but now, it can cost a dealer the store. The bottom line is that in order to succeed in today’s special finance market, you must be able to quickly distinguish a ...
Read More →Harlene Doane - The decisions to slash personnel may have the biggest long-term impact on many dealerships and it might not create the anticipated effect. In the short run, it does reduce expenses, but at what cost? The hardest thing to replace in a dealership is good talent. You just can’t afford to make the wrong personnel decisions ...
Read More →Tom Herald - Let’s hope and pray that 2009 is better to car dealers than the last two years have been, but instead of just hoping and praying that business will turn around this year, take matters into your own hands and aggressively storm the market with a positive mental attitude, focused actions and ...
Read More →Harlene Doane - The decisions to slash personnel may have the biggest long-term impact on many dealerships and it might not create the anticipated effect. In the short run, it does reduce expenses ...
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