auto dealer in black and red logo
MenuMENU
SearchSEARCH

Harlene Doane

Editor / Director Of Operations

Articlesby Harlene DoaneJanuary 18, 2017

When Your Controller Leaves You

What is the worst thing a dealer wants to endure in the dealership? Near the top of the list, just below a DMS conversion, is when your controller or office manager (if that’s your highest-level HR talent) gives notice.

Read More →
Articlesby Harlene DoaneMay 9, 2016

Your Culture Is Causing Stomachaches

Just when you think you have your dealership culture figured out, something causes that familiar pain in your gut to return. Operations expert shares advice for avoiding upset stomachs in the workplace.

Read More →
Articlesby Harlene DoaneMay 15, 2015

Are Your Employees Pickpocketing Your Profits?

Lax policies and unauthorized charges, discounts and freebies could be nipping away at your bottom line.

Read More →
Ad Loading...
Articlesby Harlene DoaneDecember 16, 2013

Lose That Number

Dealers are grappling with a set of new regulations designed to limit calls and text messages delivered to mobile phones.

Read More →
Articlesby Harlene DoaneFebruary 1, 2013

Auf Wiedersehen

The Editor says farewell to the magazine, but not to the industry. Get the scoop on ADM's new home and team.

Read More →
Articlesby Harlene DoaneApril 19, 2012

Transitioning to Social CRM in your Dealership

Online communication has shifted the dealership-to-customer relationship. In the future, to keep up, dealers will have to transition from traditional CRM systems and processes to social customer relationship management (SCRM).

Read More →
Ad Loading...
Articlesby Harlene DoaneApril 19, 2012

Simple Ways to Tie Social and CRM Together

Here are few simple suggestions to help incorporate social media into your customer relationship management efforts.

Read More →
Articlesby Harlene DoaneJuly 25, 2011

Digital Marketing for Dealerships Can Be Frustrating

Dealership Internet directors share what frustrates them the most about digital marketing, including frustrations with websites, vendors and different media.

Read More →
Articlesby Harlene DoaneFebruary 18, 2011

2010 Digital Marketing Awards

The Auto Dealer Monthly 2010 Digital Marketing Awards highlight a few of the best dealership websites in the industry, including single-point franchise sites, independent dealer sites, group franchise sites and specialty sites. See who stood out from the pack and why.

Read More →
Ad Loading...
Articlesby Harlene DoaneJuly 27, 2010

Choosing a New Web Site Provider

Harlene Doane, Jennifer Murphy - Technology changes so fast that it’s difficult to keep up, and that’s especially true when it comes to a dealer’s Web site. What was cutting-edge and met a dealer’s needs a year ago may now be lackluster in performance.

Read More →