auto dealer in black and red logo
MenuMENU
SearchSEARCH
Photo of Glynn Rodean

Glynn Rodean

President and CEO

Articlesby Glynn RodeanJune 17, 2009

Outsource to In-House - Part Four

Glynn Rodean - Up to this point in the outsource-to-in-house-BDC transition, the bulk of the in-house preparation has been planning, along with some training. While the entire transition can take up to a ...

Read More →
Articlesby Glynn RodeanApril 28, 2009

Part Three: Outsource to In-House - The BDC Ramp-Up Process

Glynn Rodean -There are many different functions a BDC can perform. Some of the most popular ... in-house BDCs performing well include: working Internet leads, working purchased leads, taking incoming sales calls from advertising and direct mail and ...

Read More →
Articlesby Glynn RodeanApril 6, 2009

Part Two: Outsource to In-House BDC's - The Preparation Stage

Glynn Rodean - During the preparation stage, most business development efforts should be outsourced, and the dealership will assume the bulk of the business development duties in the final stage.... The preparation stage involves four crucial steps:

Read More →
Ad Loading...
Articlesby Glynn RodeanMarch 13, 2009

The 40,000-ft View of Outsourcing to In-House BDC's

Glynn Rodean - Can a dealer begin business development as an outsource service and transition to an in-house operation? My answer to that question is a resounding “yes.” Of course, that “yes” comes with a few ifs. This route will work if...

Read More →
Articlesby Glynn RodeanFebruary 11, 2009

Generate Sales During Tough Times

Glynn Rodean - While car sales and football don’t have a lot in common, right now many dealers are practicing what many football teams do when they’re trying to hold onto their lead until the end of the game—the prevent defense. A team with a solid lead...

Read More →
Articlesby Glynn RodeanFebruary 7, 2009

The Twelve Best BDC Practices Every Department Should Implement

Glynn Rodean - Over the years, I’ve developed a long list of best BDC practices and here are 12 from which every BDC can benefit...

Read More →
Ad Loading...
Articlesby Glynn RodeanDecember 8, 2008

Business Development Centers: The Most Accountable, Measurable Department

Glynn Rodean - This position is generally one of an order-taker and is often responsible for fielding complaints. Probably, the CSR you are most familiar with is employed by your cell phone company...

Read More →
Articlesby Glynn RodeanNovember 24, 2008

What Every BDC Needs: Skills, Not Scripts

Glynn Rodean - If you train on just scripts, you're putting your money (and possibly your ROI) on only seven percent of communication.

Read More →
Articlesby Glynn RodeanOctober 18, 2008

Reasons for BDC Expansion: Evaluating Core Indicators

Glynn Rodean - A business development center (BDC) is a dynamic entity that needs to be able to expand and contract. When it comes to growth, there are different reasons to expand and several methods of expansion.

Read More →
Ad Loading...
Articlesby Glynn RodeanJuly 21, 2008

Train to Bridge the Gap: Connecting the BDC and Sales Department

Glynn Rodean - Why do we train our BDC personnel? Because we need to bridge the gap between the sales department and the BDC, and the easiest way to do that is by properly training both sides.

Read More →