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Jonathan Ord

CEO/Co-Founder

Articlesby Jonathan OrdJuly 30, 2009

Double Your BDC Efficiency

Jonathan Ord - Jack Maxton Chevrolet in Columbus, Ohio, and Allen Cadillac GMC Hyundai in Laguna Niguel, Calif. Both of these dealers have gotten creative in their use of a BDC, call center or combination of both. Hopefully, their method of success will give you some insights into how you can improve ...

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Articlesby Jonathan OrdJuly 15, 2009

ILM is Not CRM

Jonathan Ord - Imagine that your dealership was sectioned off into little rooms. When a customer approached your dealership ... they would be escorted to one of the rooms based on something arbitrary, for example, hair color ... Each room would have assigned salespeople ... would have a computer with customer information separate from every other computer. None of the rooms would interact or

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