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Tony Troussov

Director of Training

Articlesby Tony TroussovMay 17, 2018

3 Ways to Improve Training in Your Store

When managers demonstrate discipline in scheduling, preparing for, and delivering training, sales and F&I professionals develop the skills they need to meet and exceed their goals.

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Articlesby Tony TroussovMay 4, 2017

VR Could Solve the Learning Riddle

Top trainer explores the world of virtual reality, which could one day create a ‘batting cage’ in which green peas would role-play scripts and engage in back-and-forth dialogues with simulated customers — all in the privacy of their own imaginations.

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Articlesby Tony TroussovJanuary 17, 2017

Develop Good Habits and Dominate in 2017

It’s a new year and a great time to sharpen your dealer skillset. Top trainer lays out a five-step plan.

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Articlesby Tony TroussovOctober 17, 2016

Catch a Fresh Fish

Has your pool of quality applicants dried up? Trainer offers four new ways to find top performers in unexpected places.

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Articlesby Tony TroussovAugust 2, 2016

3 Keys to Millennial Training

Dealers are using relatable content, brevity, and new technology to design new training modules for their youngest staffers.

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Articlesby Tony TroussovApril 19, 2016

Are You Ready When the Phone Rings?

If your team’s phone skills have faded in the Digital Age, you may be losing opportunities. Map out the road to the appointment and make sure no sales call goes unanswered.

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Articlesby Tony TroussovJanuary 10, 2012

Five Ways to Turbo-charge Your F&I Team

Trainer and former dealership GM Tony Troussov discusses ways to improve the F&I process to increase profits, customer retention and satisfaction.

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Articlesby Tony TroussovJuly 8, 2011

Make Online Reputation Management a Priority

Tony Troussov, the general manager of Walser Toyota Scion, covers why dealers should monitor and measure their businesses’ online reputations and suggests how a dealership can begin monitoring and growing the number of positive reviews online.

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Articlesby Tony TroussovMay 3, 2011

Is There a Message Within Your Message

General manager of a Toyota store, Tony Troussov, offers a step-by-step script for leaving effective voicemails that salespeople can customize and use.

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Articlesby Tony TroussovJanuary 6, 2011

Move From Transactional to Relational Selling

Tony Troussov - Do your salespeople build meaningful relationships with every customer, or do they treat each customer as a mere transaction? If your answer is transaction, then it’s probably time to provide your sales staff with some customer experience training.

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