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A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
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Mike Maroone will be retiring as AutoNation's president and COO in April. He will be replaced by current CEO Mike Jackson and senior executive Bill Berman.
Read More →The total balance of auto loans in December 2014 was $975 billion, representing 33.2% of total outstanding non-mortgage consumer debt, according to Equifax.
Read More →CDK Global’s Audience Management solution offers a personalized online shopping experience for each car buyer by tracking their behavior on and off dealership sites.
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In 2015, more dealers will use conversion pages, marketing automation and exit intent technology to drive sales and reduce their ad spend.
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The auto industry and the finance companies that fuel it have yet to mount a proper response to the CFPB's threats and actions.
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The art of selling additional cash down payments takes on added importance during the holiday season.
Read More →For the third consecutive year, Haystack Digital Marketing has been named by Google as the winner of a North America Premier SMB Partner Award in the Highest Customer Satisfaction category.
Read More →DealersLink will launch AuctionLink, a new, live auction platform, at the NADA Convention San Francisco, January 23-25. The platform has no buy or sell fees, and buyers can set automated bids.
Read More →DMEautomotive has added Mobile Loyalty to its new Drive Connect mobile app, allowing customers to track their reward points earned for dollars spent on sales and service at the dealership.
Read More →When used strategically, mail is still is delivering much stronger results than other marketing channels, according to a study from Prospect Vision.
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