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Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
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It’s no secret; dealer-generated leads close better than purchased, third-party leads. Not only can third-party leads get expensive, but some in the industry are saying third-party leads aren’t what they used to be.
Read More →Tom Langas - Every company out there that does Web site design has their vision of what your site should be to be successful. They are not aware of your market's nuances, quirks and hot spots. It is up to you and others in your company to stick by your guns and make these talented designers see your vision.
Read More →Charley Pompey - Picture this: you leave your office on a Monday night and the last thing you do is make sure your desk is clear and ready for the next day. On Tuesday morning you find five completely filled out and signed credit applications from customers neatly arranged on your desk.
Read More →Greg Goebel- As I have been saying for months, the reporting of the death of the SF industry is beginning to sound much like infamous “Dewey Defeats Truman” headline from 60 years ago. Yes, the industry has definitely changed, but without a doubt it is still alive and kicking, and while it’s more challenging than in recent years, much can be learned from the SF Top 10 dealers.
Read More →Houston automobile dealer, Ramsay H. Gillman, was honored at the Texas Automobile Dealers Association annual conference in April at The Westin St. Regis Hotel in Houston. A franchised dealer in Houston, Ramsay received the Association’s highest recognition by being named ...
Read More →The mortgage meltdown, the shrinking of the subprime credit market and the tightening of credit across the board have been bad news for many in automotive retail. However, buy here pay here dealers seemed to be in the perfect position to reap some benefits from the effects of the credit crisis.
Read More →“When they first started talking about this recession, I announced to my team, ‘There’s all this talk about a recession. I’m not participating. If you’re participating, you’re in the wrong room,’” said Jim Shorkey, dealer principal of Courtesy Suzuki and Jim Shorkey Kia in North Huntingdon, Pa.
Read More →David Keller - I have talked to many banks in the past few months, and guess what? They don’t seem to be in the business of loaning money anymore. Seems strange, as they should have a hard time making a profit if they pay depositors and...
Read More →Dealix and AOL to Partner on New Car Lead Business Provides Auto Buyers Quick Access to Quotes from Qualified Dealers and a Better Overall Car Buying Experience
Read More →First Advantage CREDCO, LLC, the leading provider of specialty credit reports to the automotive industry, today announced the integration of its credit-based information solutions with Finance Express, ...
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