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The partnership is intended to tap employee performance data to help auto dealerships analyze performance and focus training on sales operations weak spots.
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Longtime California dealer Joe Boccalero passed away on Nov. 27 at the age of 92. He served as the former president of Domenich Basso Inc. and operated a Chrysler Jeep dealership in Los Angeles for 40 years.
Read More →Dataium reports that shoppers spend nearly twice as long on a dealer’s website, are five times more likely to submit a lead, and are twice as likely to look at a vehicle when the dealer provides a Carfax Vehicle History Report.
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Use this seven-step process to reduce your advertising expenses and end-of-month stress by focusing on the things that make your dealership unique.
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Greg Grimaldi of Carman Ford Lincoln in New Castle, Del., was named Sales Professional of the Month for December.
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Consumers are gravitating toward businesses they can reach by smartphone, and that’s exactly where McCafferty Auto Group is looking to capture new business.
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Neither you nor your customers should have to choose between price and value. Marketing ace says the solution lies in an effective demonstration of the vehicle and your dealership.
Read More →The reopening of government in mid-October helped used-vehicle sales realize a 3.63 percent increase from a year ago, CNW Research calling the increase “somewhat weaker” than expected.
Read More →CarWoo! released a new e-book that addresses a new type of consumer: the stealth shopper. The e-book offers approaches to influence this new car buyer, as well as best practices for providing the anonymity this customer demands.
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Dan Machu knows all too well the power of a referral. In fact, it’s how he got his start in the car business back in 2001.
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Yelp’s Morgan Remmers speaks with Auto Dealer Monthly about the company’s latest changes. She also offers tips on how dealers can best use the platform.
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