Big Chunk of Lincoln Dealers Onboard With EV Sales
Brand says 60% enrolled in certification program.

Though none of the brand's current lineup is electric, it says nearly 90% of its North American volume will be by 2030.
IMAGE: Lincoln
Lincoln tells Automotive News that nearly 60% of its U.S. dealerships have committed to sell electric vehicles by signing up for its certification program requiring as much as $900,000 expense on charging equipment.
The nearly 360 dealers represent 88% of Lincoln sales volume, the carmaker said, the vast majority in the top U.S. luxury vehicle markets.
Dealers in smaller markets can spend some $500,000 on charging infrastructure, while those in larger markets must invest more. Required investments guarantee unlimited EV sales capacity.
Automotive News pointed out that Lincoln currently sells no EVs but has said it plans to introduce three models by 2025, a fourth in 2026. The company estimates nearly 90% of its North American volume will be electric by 2030, the publication said.
Most carmakers are accelerating their transition to EVs, many targeting all-electric lineups by 2035.
LEARN MORE: Automakers Drive Up Spending on EV and Battery Development
More Dealer Ops

Dealer Debrief: August Auto Sales
Gas-powered engines still dominate the U.S. vehicle market, but hybrids are gaining ground as consumers look for ways to cut their gas costs.
Read More →
Dealership Profits Decline
While new and used retail sales stagnated, dealerships have been particularly supported by fixed operations and finance-and-insurance profits, according to a new report.
Read More →
Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
Read More →
How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
Read More →
Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
Read More →
Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
Read More →
Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
