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Brown & Brown Announces the Acquisition of Profits Creation Corp.

Profits Creation provides F&I products and sales support to automotive dealers across the southeast.

June 9, 2022
Brown & Brown Announces the Acquisition of Profits Creation Corp.

Profits Creation provides F&I products and sales support to automotive dealers across the southeast.

1 min to read


DAYTONA BEACH, Fla.— J. Scott Penny, chief acquisitions officer of Brown & Brown, Inc. (NYSE:BRO), and Gerry White, owner of Profits Creation Corp. (“Profits Creation”), announced that Brown & Brown Dealer Services (“BBDS”) has acquired substantially all of the assets of Profits Creation.

Profits Creation provides F&I products and sales support to automotive dealers across the southeast. Following the transaction, Gerry and the Profits Creation team will become part of BBDS, operating under the leadership of Mike Neal.

Mike stated, “Gerry and his team are great additions to our BBDS operations; adding deep industry knowledge and experience improves our capabilities to deliver solutions that can enhance dealer results. We look forward to continued growth and success in the Southeast with Profits Creation joining BBDS.”

Gerry stated, “After being an entrepreneur and independent businessman for many years, changing my business model during the current environment in the automobile dealer industry was a difficult decision. Brown & Brown has exceeded my expectations and has proven they are the right partner for my company and team members. We are very excited to be part of Brown & Brown and look forward furthering our combined growth.”

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