EFG Companies Grows Leadership Ranks
Expands client F&I revenue generation and wealth creation.

Leadership expansion reflects growth in segment opportunities.
IMAGE: EFG Companies
EFG Companies, a provider of consumer protection programs for vehicles and residences across seven market channels, has expanded its leadership team, reflecting growth opportunities in power-sports, dealership training, and profit participation programs. Adam Ouart has been promoted to senior vice president, agency services and powersports. Glenice Wilder will serve as EFG’s vice president, training and inside sales, and Areej Duval has joined the company as vice president of reinsurance.
Areej Duval, Vice President, Reinsurance
Areej Duval brings 24 years of reinsurance, financial operations, insurance, accounting, and auditing experience to her position as Vice President of Reinsurance at EFG Companies. In this role, Areej is responsible for business oversight and leadership of EFG’s profit participation programs, including formations, ceding, distributions, and dividends, reporting and quarterly reviews. Areej also coordinates the funding of the EFG Insurance trust, financial statements, and the company’s year-end audit. In her previous role as Senior Vice President and US Controller of Aspen Insurance Holdings, Areej was responsible for all US financial accounting and operations, including all reinsurance accounting and reporting functions. Throughout her career, Areej has served in a variety of reinsurance and accounting management roles with companies such as, Alea North America Insurance Company/Catalina U.S. Insurance Services and The Hartford. Areej is a CPA, and received an MBA from the University of Connecticut, and an undergraduate degree in Finance from the University of Massachusetts.
Adam Ouart, Senior Vice President Agency Service and Powersports
Adam brings more than 28 years of experience to his role where he will be responsible for growing EFG's agency and powersports market channels. This includes providing dealer development, both directly and through a distribution network of top-tier agents. As reflected in his recent predictions for the second half of 2023, Adam is focused on helping powersports and marine dealers continue to maximize online sales revenue opportunities, focus on localized financing, and bolster service capabilities for older models to offset potential revenue loss due to high interest rates. In the agency space, his team is arming agents to battle shrinking back-end profit margins, including playbooks for certified pre-owned warranty programs, electric vehicle education, and customer-first best practices to maximize client profit opportunities on every unit sold.
Glenice Wilder, Vice President, Training and Inside Sales
Glenice brings more than 36 years of industry experience, and close to two decades of growing EFG’s capabilities and client base to her role, where she is responsible for developing dealership revenue and market share through ongoing training, and equipping clients with the skills and tools for sustainable performance improvement in today’s highly unique environment. Currently, her teams are focused on assisting dealers in better navigating current industry challenges, including rising APR, the ongoing transition to online sales, and lack of inventory.
Originally posted on F&I and Showroom
More Dealer Ops

Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
Read More →
How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
Read More →
Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
Read More →
Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
Read More →
Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
