auto dealer in black and red logo
MenuMENU
SearchSEARCH

Light-Vehicle Sales Keep Climbing

Nearly a year’s worth of gains continue on healthy inventory, despite high interest rates.

August 3, 2023
Light-Vehicle Sales Keep Climbing

Though inventory fell slightly, NADA forecasts that it will resume gains this month and the remainder of 2023.

IMAGE: Pexels/Torsten

2 min to read


New light-vehicle sales continued a streak of gains in July, posting the 11th straight month of year-over-year increases as the industry benefits from revived inventories.

The National Automobile Dealers Association said the seasonally adjusted annual rate jumped 18.3% year-over-year to 15.74 million units and that it anticipates continued growth for the rest of the year. The fleet slice of the sales pie shrank some month-over-month, making up 15.4% compared to 18% in June, according to Wards Intelligence data NADA cited.

Through the first seven months of the year, light-vehicle SAAR increased 13.6% year-over-year.

Alternative-fuel models represented about 16% of new-vehicle sales in the seven-month period, NADA said, with battery-electric vehicles making up 7% of that at more than 625,000 units, franchised dealers moving more than 36% of them, a number NADA said it expects to grow as more models are launched.

Inventory fell in July from 1.9 million at the start of the month to 1.79 million as it ended, NADA said, forecasting that it will resume gains this month and the remainder of 2023. It said incentives increases have consequently continued and estimated that average incentive spending rose 107% year-over-year in July to $1,888 per unit.

NADA said it believes interest rates are either at or near their peak. It said recent months have seen an average finance rate for new vehicles of 7%, and 10% for used.

The trade group forecasts new light-vehicle sales of 15.2 million units for the year.

LEARN MORE: Purchase Ease Falls in July on Financial Points

More Dealer Ops

Auto Dealer Today, Dealer Debrief, 07/15/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 15, 2026

Dealer Debrief: Defection Data & EV Updates

In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.

Read More →
Two professionals shake hands while exchanging a car key fob beside a vehicle, symbolizing a vehicle sale, lease agreement, or dealership transaction.
SponsoredJuly 8, 2026

How Defection Data is Bridging the Dealership Conversion Gap

Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.

Read More →
Auto Dealer Today, Dealer Debrief, 07/02/2026 with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 2, 2026

Dealer Debrief: Where are you losing customers?

In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 06/25/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJune 26, 2026

Dealer Debrief: Improving Your Inventory Management

In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.

Read More →
group of people standing in a circle holding puzzle pieces together
Dealer OpsJune 1, 2026

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins

A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

What Market Timing Mistakes Mean for Your Reinsurance Program

When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.

Read More →
Ad Loading...
two cars on a billboard, No Hidden Fees
ComplianceMay 1, 2026

Dealer Ads and the FTC

The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.

Read More →
Closeup of white car's headlight, front end
Dealer Opsby Hannah MitchellApril 17, 2026

Used Autos Supply Dwindles

The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.

Read More →
hands making protective frame over red car, Risk Reality Check, Be Proactive, Auto Dealer Today logo
Dealer OpsApril 1, 2026

Managing Risk Effectively Through Changing Times

The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.

Read More →
Ad Loading...
Car key, stacks of coins, and a paper car cutout with AutoPayPlus logo, representing auto financing, loan terms, and vehicle affordability trends.
Dealer Opsby StaffMarch 31, 2026

Survey Reveals What Won't Fix What's Breaking Car Sales

AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.

Read More →