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NADA: Franchised Dealership Payrolls Up Nearly 2%

Wages continue to rise for workers at U.S. new car dealerships, who earned an average of $72,800 in 2018, according to a midyear NADA Data report.

October 25, 2019
NADA: Franchised Dealership Payrolls Up Nearly 2%

The average employee’s earnings were up 1.3% and total payroll was up nearly 2% at America’s franchised dealerships in 2018, according to the latest figures from the National Automobile Dealers Association.

Photo by Rob Brown via Pixabay

2 min to read


TYSONS, Va. — The National Automobile Dealers Association released a midyear version of NADA Data 2019, a biannual financial profile of America’s franchised dealerships.

Analysts said the report underscores the vital economic contributions of new car dealers nationwide. They found that, as of the end of June 2019, the country’s 16,741 franchised light vehicle dealerships directly employed more than 1.1 million Americans with an annual payroll of $66.6 billion — up nearly 2% from 2017, according to the most recent data available from the federal Bureau of Labor Statistics.

“Dealers continue to boast one of the highest average salaries of all industries.”

“In addition to strong direct dealership employment, dealerships are responsible for hundreds of thousands of supporting jobs in local communities across the country,” said NADA senior economist Patrick Manzi. “Dealerships spend billions of dollars in their communities on contracting and other services, further enhancing the economic footprint of the retail automotive industry.”

The average annual earnings for employees at new car dealerships was $72,800 in 2018, up from $71,916 in 2017, a 1.3% increase.

“Dealers are committed to their employees and strengthening the U.S. and local economies. Hence, for the past several years, dealership employees have seen steady increases in their incomes as well as in their total compensation,” Manzi added. “In fact, jobs at dealerships offer higher salaries relative to other retail sectors, and dealers continue to boast one of the highest average salaries of all industries.”

To read the report in its entirety, click here.

Read: Ricart Elected 2020 NADA Chair, Walser Named Vice Chair

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