URBANDALE, Iowa — What’s Next Media has selected Flick Fusion as its preferred Video Marketing Provider. The marketing firm will leverage Flick Fusion’s Smart Flicks marketing platform to hose and distribute its customer’s videos.

“Andrew and the team at What’s Next Media provide a service that is critical to a dealership’s video marketing success," said Tim James, COO of Flick Fusion. "Their creation of high quality and engaging video content directly impacts the most important Key Performance Indicators (KPIs) a dealership has. We are excited to host their video content."

Hosting videos on Flick Fusion’s Smart Flicks platform automates the distribution of videos, increasing visibility of the video content across the Internet, according to the company. The solution also offers reporting for all videos from one location, applies a layer of emotional intelligence through the capture and utilization of viewer data, and increases dealership’s search engine optimization (SEO) rankings versus hosting videos on YouTube or similar sites, the company added.

"Being able to capture and leverage the video viewer's data is critical if you want to reach today's tech-savvy car shoppers," said James. "Consumers are bombarded with hundreds of marketing messages every day, so it really takes an emotionally engaging video with relevant, targeted messaging to cut through the clutter and get noticed."