
Phoenix Brand Effect has identified some key advertising learnings that can help EV brands break through this increasingly crowded marketplace.
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The automaker bases this assessment on a belief that electric vehicles will not catch up to gasoline-powered vehicles in terms of cost and convenience by 2030.
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Michael Boehm joins as GM of Juice Americas Inc. to further global expansion strategy to support the growing EV market.
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Volkswagen AG forecasts operating return on sales at 5.5% to 7% for 2021, compared to a previous range of 5% to 6.5%.
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Assurant EV One℠ provides wear and tear coverage giving consumers peace of mind protection from cost of maintenance and unexpected repairs.
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Ford CEO Jim Hackett said on Tuesday the automaker plans to reduce engineering costs by 50% through 2022. Ford will also shift investment into trucks and electrified vehicles, and reduce costs and investment in sedans and internal combustion engines.
Read More →A new report from J.D. Power finds owners of the Tesla Model S and Model X have acknowledged numerous quality issues but show no signs of disloyalty.
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Todd Bryant ponders the implications of Tesla’s direct-sales model for car buyers and their communities, both of which have benefited from the franchise model.
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Hyundai will offer a subscription-based approach to vehicle ownership with its 2017 Ioniq Electric sedan that will allow customers to acquire the vehicle for a fixed monthly fee that covers all costs of ownership, Hyundai announced ahead of the Los Angeles Auto Show.
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Latest Experian study shows consumers buying an alternative-powered vehicle are more likely to pay cash than those buying a gas-powered vehicle
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