
Only 16% of the 1,500 dealerships mystery-shopped by Digital Air Strike responded to internet leads within 15 minutes and 18% didn’t respond at all. Those are just some of the findings in the social media firm’s first Mystery Shop Study.
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Through the collaboration, dealers using CDK websites will gain exposure for their inventory as well as high-quality leads from CarGurus.com. CDK will also leverage the online automotive marketplace’s anonymized, aggregated data in its suite of automotive digital marketing solutions.
Read More →The executive, who founded research firm Dataium in 2009 before joining LotLinx in September, also assumes the title of chief product officer.
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Take advantage of every opportunity the internet offers to move used units more quickly for more money.
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An eBay exec shares two key pointers for dealers who are new to digital automotive marketplaces.
Read More →Flick Fusion Video Marketing today announced the integration of its Timeline Marketing tool with the suite of website conversion tools developed by marketing software provider Automark Solutions.
Read More →Viral marketing firm Vboost opened 2016 by moving into its new offices in Santa Ana, Calif. The move follows the addition of several new features to its viral marketing program for auto dealers.
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It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.
Read More →AutoAlert has released a French version of its sales opportunity software for dealers operating in French-speaking Quebec, Canada.
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Ford is now syndicating its dealers’ new-vehicle inventory to CarGurus.com, a vehicle-shopping site that has drawn criticism for the way it rates dealers and their deals.
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