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ArticlesNovember 4, 2020

How Dealers Leveraged Fixed Ops and Digital Advertising for Recovery

Dealers were one of the earliest segments of business to embrace a message of contactless business operations. This approach created a winning formula that helped dealers achieve a lower cost per customer acquisition level, which is the best business strategy to help them get through 2020. 

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Newsby StaffOctober 26, 2020

PureCars Releases OTT Advertising

Growing medium offers low CPM, dynamic messaging, & segmented data for personalization & reach.

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Newsby StaffSeptember 14, 2020

Survey Shows Where Auto Dealers Will Look to Increase Spending on Digital Advertising for Remainder of 2020

Dealers will be buyers of social media, direct marketing, & SEO to attract customers.

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Articlesby StaffAugust 20, 2020

Dealers’ Advertising Strategies for the Ford Bronco & F-150

Even with the Bronco and F-150, dealers must remain smart about their digital advertising strategies.

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Articlesby StaffAugust 9, 2020

Dealership Data: The Appeal of Used Versus New Deals This Summer

Employing these strategies will help dealers maximize every opportunity as we head into a fall season that’s looking to be as unpredictable and unprecedented as what we’ve experienced so far in 2020.

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Newsby StaffJuly 15, 2020

PureCars' Multi-Channel Digital Advertising Platform Selected By Toyota For Dealer Parts & Service Program

Digital advertising platform helps Toyota dealers promote fixed ops programs & offers.

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