Ford Motor Credit is No. 1 in J.D. Power’s latest rankings of customer satisfaction with auto finance companies. Analysts say the metric is increasingly driven by the digital experience.
Expert shares the four essential components dealers should look for in outside training programs for sales and F&I professionals, each of which contributes to improved morale, productivity, and profits.
For its new Total Ownership Experience Awards, J.D. Power looked at results from its five iconic automotive studies to determine which automakers do the best job overall of satisfying customers through the different stages of vehicle ownership.
G.P. has a plan for dealers whose customers’ product knowledge exceeds that of their sales staff.
Although transaction times at dealerships are improving, there are still roadblocks in the process that are holding dealerships back from reliably achieving transactions times below the one- and two-hour mark, according to a survey fielded by eLend Solutions.
The dealership will utilize GoMoto’s HUBs, large-format kiosks and mobile software, combined with Market Scan’s application to personalize a consumer’s buying experience.
Technology in the hands of a skilled F&I salesperson will help empower the customer.
The magazine’s service coach breaks down a service-selling process that can deliver a 30 to 50 percent closing ratio.
“I’ve never sold a car in my life,” Dorn says. “I’ve educated people on my product to earn their trust enough to have them know that they are getting a fair deal from me.”
Don Reed reminds dealers and general managers about the real opportunities that exist for service departments.
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